Golden View carving a niche in the boutique development market
Pattaya is home to what seems an ever-growing list of property developers. Some cover all parts of the property spectrum, others have chosen to take a more specialist approach. One of the latter, who clearly believe it is better to concentrate on one key area of the property market, is the Golden View Development Company.
In the past 12 months or so, Golden View Development has undergone a complete internal restructure in order to be certain that their entire marketing, sales and general management teams are full committed and appropriately focussed on the company’s new vision for Pattaya property.
That restructure has seen management put in place a formula designed to be highly effective within the Pattaya marketplace, thereby allowing the company to expand quite substantially.
Golden View Development has now evolved into a corporation capable of delivering what they call ‘a complete spectrum of essential skills, from conception to completion.’ This focus means the company is now concentrating on, as they say, ‘specialist, design-driven, boutique-style living spaces.’
The Golden View Development mission statement encapsulates this new focus: ‘To remain as a leading specialist in providing bespoke living space that emphasizes location, design, value and satisfy individual needs.’
The company aims to improve the standards of the property development industry in Pattaya. They are aiming to build well-designed projects that are ‘environmentally conscious, urban growth efforts’.
Management is on the record as saying the ‘only factors of greater priority to Golden View Developments over intelligent design, undeniable individuality and highly appealing aesthetics, are safety, quality and longevity.’
These are lofty, worthwhile goals. The big question is whether what they have done so far in the Pattaya property market delivers on those ideals.
Golden View’s current ‘signature’ project is Masters Residence. This is the development which will no doubt set the tone for their long-term future in the Pattaya market, and it seems the general investing public are already giving them a positive review. Management has said that 60 percent of the 118-apartment complex has already been sold.
Each of the units within Masters Residence is designed ‘to synchronize with modern living, caters to a variety of lifestyle demands, and complemented by a comprehensive assortment of five star features and facilities expected from a World Class Condominium.’
The facilities within Masters Residence include ‘an open air central atrium, a rooftop infinity edge pool offering uninterrupted sea views over Koh Larn…, rooftop terrace and garden, spa facilities and state of the art security…’
Construction of Masters Residence, say Golden View Developments, is now well underway with 235 piles drilled and set. The structure will be constructed using a precast process, assuring its long-term quality and the production speeds ‘will be at a rate of one floor per week.’
Golden View say Masters Residence is on schedule for completion in the first quarter of 2015 as promised and they are currently making some substantial upgrades on the interiors, all of which can be seen at The Masters Residence showroom inside their Third Road office.
Golden View are now preparing to launch their second key project, to be called Imperial Twins Residence.
This will be a ‘premium condominium and the first of its kind to be designed not only for its residents, but structured as a fully-managed, high-yielding, property investment. The key factors such as location, design and quality that Imperial Twins Residence offers, has previously been unavailable in the market place at a competitive price point,’ reports Golden View.
Imperial Twins Residence will be a stylish low volume condo development with what Golden View says is ‘fantastic value for money.’ They believe it will present ‘a unique opportunity offering significant growth during the off-plan and construction phase, complemented by the option of having a hands-free, dedicated and professional management service.’
If the success they have had with Masters Residence is any yardstick, then Golden View Developments looks set for a long and successful stay in the tough Pattaya marketplace.